330. Data, Disney, and the Death of a Solo Lawyer: Inside Craig Goldenfarb’s Eight-Figure Firm

Craig Goldenfarb fired himself as a trial lawyer—and built a multi–eight-figure firm that runs without him. Craig built Goldlaw Personal Injury Lawyers into a data-fueled, culture-obsessed, eight-figure machine. With a three-tier leadership structure, two CMOs, and a Disney-trained Chief Culture Officer, Craig treats law like a business—and it shows. In this episode of PIM, Craig reveals how a mindset shift from litigator to CEO unlocked massive growth. We dive into EOS, hiring unicorn leaders, and the exact KPIs he tracks daily. Want to go from lawyering to leading? Start here. You’ll learn: The power of a culture officer (and how Disney inspired his firm’s vibe) How data revealed slip-and-falls were more profitable than car crashes The “Desert Island KPIs” every PI CEO should know How Craig hires, motivates, and builds systems that scale If you like what you hear - we do this every week. Learn how to build the personal injury law firm of your dreams - its easy.  Just hit subscribe.   PIMCON 2025 VIP Tickets On Sale Now. Get yours today⁠! Get Social! Personal Injury Mastermind (PIM) is on Instagram⁠ | ⁠YouTube⁠ | ⁠TikTok