EPISODE · Jan 13, 2026 · 52 MIN
335. 2026 Podcast Predictions: What's Working and What's Not for More Visibility and Growth ft. Eric Singer w/ Coupe Studios, Boulder CO
from Own It with Samantha Warren · host Samantha Warren
Most people just want more downloads.. but what if you’re chasing the wrong metric?In this episode, Samantha sits down with Eric Singer—Creative Director and Partner at Coupe Studios—to unpack what actually makes a podcast work: sound, storytelling, trust, and respect for the listener.This isn’t about chasing downloads, viral clips, or overnight monetization. It’s about understanding podcasting as an intimate, neurological medium—and why authenticity, production choices, and identity alignment matter more than polish or reach.Because podcasting isn’t about being everywhere, it’s about resonance, storytelling and connection to the listener.🧠 Key Topics DiscussedWhy sound bypasses logic and goes straight to the nervous systemPodcasting as the most intimate form of modern storytellingRaw vs. polished audio—and what actually builds trustWhy authenticity matters more than production levelThe myth of instant monetization and vanity metricsRespecting your listener’s time as a leadership practiceWhy aligned audiences outperform large onesConnect with Sam + Voice and VisibilityWebsite: www.voiceandvisibility.comNewsletter: https://voiceandvisibility.myflodesk.com/optinFollow Samantha on Instagram: www.instagram.com/thesamanthawarrenFollow Samantha on Tiktok: www.tiktok.com/voiceandvisibilityConnect with Eric + Coupe Studios:Connect with Eric on LinkedIn: https://www.linkedin.com/in/eric-singer-audioCoupe Studios in Boulder Colorado: https://coupestudios.com/Own It with Samantha Warren, podcasting strategy, personal brand podcast, podcast authenticity, sound design podcasting, storytelling in business, trust-based branding, podcast production strategy, respecting the listener, podcast monetization mindset, identity-based marketing, resonance over reach, long-form content strategy, thought leadership podcast, brand voice development, audio storytelling, podcast visibility, entrepreneur podcasting, podcast growth without burnout, alignment before strategy, trust and credibility in business, podcasting as leadership, content strategy for founders, authenticity in marketing, podcasting for personal brands
What this episode covers
Most people just want more downloads.. but what if you’re chasing the wrong metric?In this episode, Samantha sits down with Eric Singer—Creative Director and Partner at Coupe Studios—to unpack what actually makes a podcast work: sound, storytelling, trust, and respect for the listener.This isn’t about chasing downloads, viral clips, or overnight monetization. It’s about understanding podcasting as an intimate, neurological medium—and why authenticity, production choices, and identity alignment matter more than polish or reach.Because podcasting isn’t about being everywhere, it’s about resonance, storytelling and connection to the listener.🧠 Key Topics DiscussedWhy sound bypasses logic and goes straight to the nervous systemPodcasting as the most intimate form of modern storytellingRaw vs. polished audio—and what actually builds trustWhy authenticity matters more than production levelThe myth of instant monetization and vanity metricsRespecting your listener’s time as a leadership practiceWhy aligned audiences outperform large onesConnect with Sam + Voice and VisibilityWebsite: www.voiceandvisibility.comNewsletter: https://voiceandvisibility.myflodesk.com/optinFollow Samantha on Instagram: www.instagram.com/thesamanthawarrenFollow Samantha on Tiktok: www.tiktok.com/voiceandvisibilityConnect with Eric + Coupe Studios:Connect with Eric on LinkedIn: https://www.linkedin.com/in/eric-singer-audioCoupe Studios in Boulder Colorado: https://coupestudios.com/Own It with Samantha Warren, podcasting strategy, personal brand podcast, podcast authenticity, sound design podcasting, storytelling in business, trust-based branding, podcast production strategy, respecting the listener, podcast monetization mindset, identity-based marketing, resonance over reach, long-form content strategy, thought leadership podcast, brand voice development, audio storytelling, podcast visibility, entrepreneur podcasting, podcast growth without burnout, alignment before strategy, trust and credibility in business, podcasting as leadership, content strategy for founders, authenticity in marketing, podcasting for personal brands
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335. 2026 Podcast Predictions: What's Working and What's Not for More Visibility and Growth ft. Eric Singer w/ Coupe Studios, Boulder CO
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