337. Creative Ways to Leverage PR Opportunities for Content (Even When Your Pitch Is Rejected)

This is a free preview of a paid episode (42 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo Plot twist: you don't have to land the PR feature to get visibility from your pitching efforts. Continuing our series on leveraging PR to grow your business, this case study shows you how to play the uno reverse card when your pitch is rejected. Ayurvedic practitioner Bridgette Ochoa realized the topics journalists seek expert sources for are a cheat sheet to the exact type of content her audience wants to consume. Bridgette walks us through the HARO and Quoted method that earned her four media features in six weeks, how she repurposes features as credibility anchors on social, and the unique way she capitalizes on PR opportunities even when her pitch doesn’t make the cut. Connect with Bridgette: Mini Healing Recipe Book that boosts digestion and immunity: https://stan.store/bridgeayurveda 3 day cleanse that stops digestive issues, inflammation, and brain fog: https://stan.store/bridgeayurveda ⁠ www.bridgeayurveda.com IG: @bridgeayurveda If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices