339 Grit, Hustle, and Persistence while Selling Coffee w/ Jim DeCicco

Startups are always a distinct journey, but the DeCicco brothers have been on a particularly wild ride.   I trekked into Manhattan to interview Kitu Life Super Coffee CEO Jim DeCicco about founding a beverage company with his brothers, getting investment from founder of WeWork, and building a distribution system.   He left a job on Wall Street in August of 2015 and has been on a hell of a ride ever since. Jim appeared on Shark Tank with his brothers in a February 2018 episode seeking a $400,000 investment in return for a 4.5 percent stake in their business.   While they left the tank without a deal, they went home with a wealth of positive feedback, advice, exposure, and lessons learned from their once-in-a-lifetime experience.   Give their coffee a taste and get inspired by their hustle.   Never miss one of our best episodes by subscribing to the newsletter.   Jim’s Challenge; Work hard, be nice to people. Practice radical transparency. Say what’s on your mind.   Connect with Jim Facebook Twitter Instagram Website   If you liked this interview, check out episode 226 with Ed Latimore who writes, studies physics, and boxes heavyweights. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition   If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | <a href= "https://overcast.fm/itunes1016307641/going-