#339: The Difference Between Average and Best-In-Class Brokers, How Buyers Can Stand Out To Brokers, and State Of The Market Update for NH/MA Real Estate Investors with Will Peck episode artwork

EPISODE · Jun 30, 2026 · 52 MIN

#339: The Difference Between Average and Best-In-Class Brokers, How Buyers Can Stand Out To Brokers, and State Of The Market Update for NH/MA Real Estate Investors with Will Peck

from The Multifamily Wealth Podcast · host Axel Ragnarsson

In another in-person episode, Axel sits down with Will Peck — multifamily broker at Horvath & Tremblay and one of the most active apartment building brokers in New Hampshire — for a wide-ranging conversation on the current state of the New Hampshire multifamily market, what it actually takes to build a successful brokerage career from scratch, and what separates the buyers and sellers that brokers love working with from the ones that make deals fall apart.Will has been focused exclusively on New Hampshire multifamily since graduating college in 2018, building his book of business from cold calls and grand list research to becoming one of the go-to brokers in the state. This episode is essential listening for any investor buying or selling in New Hampshire — or any investor who wants to understand how to build a productive, long-term relationship with a commercial real estate broker.Join us as we dive into:The distinction between being a transactional broker and being a true advisor — and why Will regularly tells clients not to sellWhy New Hampshire continues to attract capital migrating from Massachusetts — and why Will sees demand growing even further over the next 12 monthsWhat makes a great seller: transparency from day one, accurate financials, and open communication throughout the transaction — because in today's market with only 2–3 strong buyers at the table, you can't afford to waste a bulletCreative deal solutions: the escrow agreement Will structured for a student housing deal with unleased units — how leaving money in escrow gave the buyer and lender comfort to close without delayWhat makes a great buyer: do what you say you're going to do, give specific and timely feedback, and share your underwriting assumptions so the broker can actually serve youWhy telling a broker "I'm looking for 8 caps" means almost nothing — and what you should be saying insteadThe two-way intel relationship: how sharing renovation costs and achieved rents with your broker builds the kind of market knowledge that eventually comes back to help you price, lease, and sell your own dealsConnect with Will Peck:Reach out to him on LinkedinCell: 207-712-6402Office: 603-218-1857Email: [email protected] you looking to invest in real estate, but don't want to deal with the hassle of finding great deals, signing on debt, and managing tenants? Aligned Real Estate Partners provides investment opportunities to passive investors looking for the returns, stability, and tax benefits multifamily real estate offers, but without the work - join our investor club to be notified of future investment opportunities.Connect with Axel:Follow him on InstagramConnect with him on LinkedinSubscribe to our YouTube channelLearn more about Aligned Real Estate Partners

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In another in-person episode, Axel sits down with Will Peck — multifamily broker at Horvath & Tremblay and one of the most active apartment building brokers in New Hampshire — for a wide-ranging conversation on the current state of the New Hampshire multifamily market, what it actually takes to build a successful brokerage career from scratch, and what separates the buyers and sellers that brokers love working with from the ones that make deals fall apart. Will has been focused exclusivel...

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#339: The Difference Between Average and Best-In-Class Brokers, How Buyers Can Stand Out To Brokers, and State Of The Market Update for NH/MA Real Estate Investors with Will Peck

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