34 - Anthropomorphism in Design
from The 31.5 Guy Podcast Hosted by Rounak Bose
Coca Cola bottles have been evolving for over a century now. But the more curvier and hourglass shaped bottles stand out from all the other designs. They have a unique aesthetic and create a positive emotional appeal. They were called the "Mae West" bottle, because like her, the bottle with its unique design, had projections of health, vitality, sexiness and femininity - like the actress Mae West, the bottle demanded, and justifiably received, attention from all people. This is the power of Anthropomorphism in design - based on an excerpt from the Universal Principles of Design. Please rate & review this podcast here: https://podcasts.apple.com/in/podcast/the-31-5-guy-podcast/id1528897344 You can find me at https://rounakbose.in Links: https://www.instagram.com/the31point5guy/ https://twitter.com/The31point5Guy https://medium.com/the-31-5-guy https://www.linkedin.com/in/rounakbose1997/ ~ The 31.5 Guy
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