34. How we wrote the book part 2: process, tools, publishing, ads...

In this episode, we break down the process of how we wrote The Pragmatic Podcaster book, discuss how writing is similar to programming, talk about tools (Adobe InDesign, Kindle Create), describe the process of getting an e-book and a print version on Amazon, and muse about Google Ads that didn't generate any sales for us. Chapters 02:38 - How did the book start 04:57 - "Day 0 - Day 1 - Day 2" framework for creating software and podcasts 08:00 - The process 12:14 - ChatGPT for writing a book?? 13:36 - Learnings from writing a book 16:03 - Writing out of coffee shops 19:34 - Walks full of guilt 23:33 - Book writing tools 30:58 - Tools for designing the cover 33:12 - Publishing the book on Amazon and Gumroad 36:58 - Selling the book with Google Ads 42:18 - Podcast recommendations 50:45 - Kid music recommendations & AI music Show notes Make It Clear by Patrick Winston: https://amzn.to/3sPKRIz How To Speak by Patrick Winston: https://www.youtube.com/watch?v=Unzc731iCUY Download the Metacast podcast app for free iOS: https://apps.apple.com/app/metacast/id6462012536 Android: https://play.google.com/store/apps/details?id=app.metacast.podcast.player Get in touch Contact us: [email protected] Ilya's LinkedIn Arnab's LinkedIn