34. I’ve been secret shopping my clients! Here’s 3 of the biggest mistakes they’re making when it comes to getting sales

I recently decided to secret shop my clients [and yes, before you ask, they fully consented! Lol]But the whole aim of this exercise was for me to act like a potential customer and see whether or not I would buy from them. This way I could really see what was working, what wasn’t and where they could potentially be leaving thousands of dollars on the table…I reviewed their messaging. Did it speak to me?I looked at their branding. Did it entice me?How easy was it to learn more about them and their products?How much of a no-brainer was it for me to buy from them?Did they have a seamless customer experience?Literally everything that goes into both capturing the attention of clients and ultimately getting them to buy.And holy shit balls, was it an eye opening exercise for both them and me!In fact, I found 3 common things happening amongst the 36 clients I audited, and this is what I want to share with you in today’s episode.I want you to take these lessons and implement them into your own business so you can essentially secret shop the shit outta yourself, and make more money!Tune in now to learn how to:Make your messaging clear AF on your website and Instagram so more people are likely to enquire or make a purchaseCreate a more seamless sales process so you don’t lose potential clients along the wayShowcase your personal brand across your marketing platforms so you can build connection LINKSBook your personalised ‘secret shopper’ audit HEREJoin Laura’s FREE weekly newsletter for all the juicy BTS goodness, VIP access to new programs and all the special offersDownload the FREE Life First Business BibleWork with LauraSales Secrets is a private podcast for female entrepreneurs ready to finally crack the code on selling with ease.