34 Running a Business as a 1/3 Splenic Projector with Natasha Golinsky episode artwork

EPISODE · Jan 23, 2026 · 30 MIN

34 Running a Business as a 1/3 Splenic Projector with Natasha Golinsky

from Business Rewritten: Rebel to Rise When Success Looks "Right" but Feels Off · host Erin Hines

What if the reason business has felt exhausting isn’t because you’re doing it wrong but because you’re not built to hustle?In this guest episode, I'm joined by Natasha Golinsky for a great conversation about what it’s actually like to run a business as a 1/3 Splenic Projector, especially in a world that rewards constant output, pushing, and proving.Natasha Golinsky helps women-owned agencies deliver expert web development to their clients, is a mentor to female founders, a Mom, breast cancer butt kicker and a 3x Nominee Canada Women of Influence® Award. She shares her lived experience navigating business, burnout, decision-making, and self-trust as a Projector, and the moment she realized the problem wasn’t her effort but rather the way she was trying to approach work.We talk about:Why hustle culture quietly drains certain business womenWhat it feels like to work against your natural energy in businessHow intuition and timing play a role in sustainable leadershipThe difference between forcing momentum and creating aligned successWhy “doing more” often backfires for Projectors in businessThis conversation isn’t about doing less for the sake of ease. It’s about doing business differently, in a way that actually works for how you’re wired.If you’ve ever thought:“Why does business feel harder for me than it should?”“Why am I exhausted even when I’m doing all the ‘right’ things?”“What if business just… isn’t for me?”This episode will help you see your experience through a new lens and maybe finally stop blaming yourself for a system that was never designed for you.Connect with Natasha Golinsky - www.onpurposeprojects.comhttps://www.linkedin.com/in/natashagolinsky/Apply to be on my show - https://darngoodbusinesscoach.com/rebel-to-rise-podcast-guestGet your FREE human design chart - https://darngoodbusinesscoach.com/human-design-chart https://darngoodbusinesscoach.com/everythinghttps://www.linkedin.com/in/erin-hines/https://www.instagram.com/bedarngood/00:00 Erin Hines & Natasha Golinsky02:22 Natasha's Journey into Human Design07:07 The Impact of Human Design on Business13:27 Embracing Uniqueness and Trusting Yourself19:44 Navigating Life as a Projector26:30 Investing in Self-Discovery and Learninghuman design projector in business, business coach

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34 Running a Business as a 1/3 Splenic Projector with Natasha Golinsky

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This episode was published on January 23, 2026.

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