EPISODE · Aug 7, 2025 · 54 MIN
342. Marketing Budgets Decoded: What to Do with $100K, $1M, and $10M w/ James Helm
from Personal Injury Mastermind w/ Chris Dreyer · host Chris Dreyer, Rankings.io
As the founder of TopDog Law, James Helm has gone from $5K in monthly lead buys to seven figures a month across paid social, billboards, and more. If you're wondering where your budget should go—at $100K, $1M, or $10M—this is the guy to learn from. In this conversation, James shares: The hidden risks of under-spending (or over-hiring) Why creative is the most overlooked cost center When lead buying makes sense—and when it’s a trap The $10M Uber Test that tells you if your brand is working PIMCON 2025 Tickets On Sale Now. Get yours today! Get Social! Personal Injury Mastermind (PIM) is on Instagram | YouTube | TikTok
What this episode covers
As the founder of TopDog Law, James Helm has gone from $5K in monthly lead buys to seven figures a month across paid social, billboards, and more. If you're wondering where your budget should go—at $100K, $1M, or $10M—this is the guy to learn from. In this conversation, James shares: The hidden risks of under-spending (or over-hiring) Why creative is the most overlooked cost center When lead buying makes sense—and when it’s a trap The $10M Uber Test that tells you if your brand is working PIMCON 2025 Tickets On Sale Now. Get yours today! Get Social! Personal Injury Mastermind (PIM) is on Instagram | YouTube | TikTok
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342. Marketing Budgets Decoded: What to Do with $100K, $1M, and $10M w/ James Helm
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