344 - Building Your Author Brand Part 1

Have you ever struggled to build your author brand? If so, this is the episode for you. Today, Kathi is talking with Joy Groblebe, who is the Content Marketing Director for Dayspring. Beyond simply defining a brand, Joy shares some of her insight into how we, as authors, can begin to conceptualize our own unique brand. Listen in and learn: The importance of knowing your primary audience. Why a pre-published author needs a brand. How to involve Jesus in your brand. Sign up here to be notified when Part 2 of this series is released next week.  Inside Scoop: Sign up for the Writing Tips Newsletter at Writing at the Red House to get Kathi’s 7 Day Platform Plan for free.