35 How to deliver Soul Value in your Business with Gen

In this episode of Integrated Awakenings we are talking to Geniely Cruz from @adashofyou.co, talking about the radical authenticity of a soulful brand and business. Marketing isn’t always perceived as a spiritual topic, but in this conversation with Gen we cover a process of uncovering one’s own inner truth and values and makes you, paradoxically a better and more purposeful business owner with a lot more to give. If you’ve ever had trouble reconciling, re-aligning the vastness of who you are, to the value that you deliver (via product! via service! via anything!) then this is the podcast episode for you! Side note: this is definitely a love letter as well to capricorns and any person invoking the more material and tactile element of serving the love that you are in a tangible and holistic way.Covers:introgen’s background, where she’s coming from in businesswhy do people not do what’s best for them?what is a brand really? vs marketing?an example of a shift of authentic brand identity: a hotelprocess for uncovering your valuesany kind of business can work around your values, actuallycreativity of delivering your value/truthsamples of values vis a vis energy workvalues exercises: moments that shaped youbringing humanity back into the business world one brand at a timepersonality tests and being able to “stand” yourselfmaria astrology segwayConnect w Gen:www.adashofyou.coinstagram.com/adashofyou.co-If you appreciate this kind of work send tips here: paypal ,You can support monthly here: patreon (this also has a library of game writing)Book private sessions here: calendlyDM Instagram Page, FacebookEmailmariamison.com Hosted on Acast. See acast.com/privacy for more information.