#35 - Oversaturated & Overwhelmed: How To Stand Out in a Crowded Candle Market

In today's episode I'm going to tackle the topic of oversaturation within the candle industry. I know this is a big reason why a lot of aspiring business owners do not pursue their dream of running their own candle business: the fear of not being able to stand out in a crowded market. I'm here to hopefully alleviate this feeling for you because oversaturation may in fact, not be a bad thing after all! In this episode we cover why establishing a strong brand, giving exceptional customer service and providing customization options for your products are all ways that you can stand out among the rest. If you are needing help with branding and marketing, join the waitlist for my upcoming course here: https://www.ericamariemorris.com/candleconnection ⮕ DOWNLOAD MY FREE CANDLE BUSINESS CHECKLIST: https://www.ericamariemorris.com/checklist 🧡 BOOK 1:1 BUSINESS COACHING: https://www.ericamariemorris.com/work-with-me ❤️ START YOUR SHOPIFY STORE FOR $1/MONTH FOR 3 MONTHS: https://shopify.pxf.io/Qy7Rqx 💙 MY INVENTORY SOFTWARE (INVENTORA): https://inventora.co/memoryboxcandleco Follow Me on Instagram: https://www.instagram.com/memoryboxcandleco/ My Website: https://www.ericamariemorris.com/