35 | There's no buffer in Solo Business, so it's best to do "the work" along the way. episode artwork

EPISODE · Mar 20, 2026 · 16 MIN

35 | There's no buffer in Solo Business, so it's best to do "the work" along the way.

from It's (not) A Big Thing: The Simplifying Solo Business Podcast · host Kathy Rast

In this conversation we share a moment of a moment that has made us (really) look at the way we’re working in Little Language Matters*. Speaking from the lens of the Solo Business Owner (SBO), we share a sense of how what one could reasonably assume is the bread and butter of a business but (totally) blindsided us (specifically me, Kathy) this week 😝Being only ourselves in a Solo Business means we’re without a buffer, and the solo business roles’ lenses are there for us to make sense, not others. So, with no buffer and without blame, we’ve weathered “the work” that needed to be done in the person part of the business, and we’re all the better for it on the other side. We’ve chosen to share this as an example, knowing it’s likely to ring true for some of you too. Enjoy. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit itsnotabigthing.substack.com

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35 | There's no buffer in Solo Business, so it's best to do "the work" along the way.

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