351: Transform Your Freight Forwarding Business, with GoFreight

Rik Walters tells us all about GoFreight; visibility, and its impact on margins; creating memorable customer experiences; and leveling the playing field for SMBs [07.34] An overview of GoFreight – who they are, what they do, and how they help their customers. [09.05] The ideal client for GoFreight. [10.43] How GoFreight was founded with small and medium-sized businesses in mind, and why it's so important to empower smaller brands to make it easier to start, run and grow businesses. [14.47] A closer look at GoFreight's freight forwarding management software, and the key customer benefits. [19.03] GoFreight's container tracking system, the visibility it brings for its customers and customers' customers, and the impact of that visibility at a business level. [22.52] The impact of demurrage, detention, and per diem fines on squeezed margins, and how GoFreight can help reduce fines and maximize this area of opportunity. [24.57] Why GoFreight values 'customer obsession' and 'customer trust', why focusing on customer experience is so important, and what success can look like when businesses have a genuinely customer-centric approach. [27.42] What freight forwarders should be thinking about and the strategies should they be adopting, to bolster their supply chain management, as we enter the second half of 2023. [29.13] What onboarding and integration look like with GoFreight. [32.12] A case study showing how GoFreight helped a key client to move away from a system that wasn't working, helping them save time and money, and improve efficiency. [34.59] The future for GoFreight.