#353 Cold Audiences -Building Funnels with Facebook Ads

Often, potential customers don't know you have what they want, or even that they want what you have.  That's ok, you can peak their curiosity with an advertisement on Facebook. Once you have their attention, retargeting can keep your message top of mind.  This week, Jennifer Denney of Elevated Marketing Solutions explains how you can use these ads to warm up cold leads.