356: Is Your Marketing Strategy Flopping… Or Does It Just Need More Time?

Marketing often feels like a chaotic trial-and-error — jumping between strategies, trying everything, starting things and stopping things and wondering why nothing seems to stick. If that's how you've been feeling, this is a must-listen episode.

In this #AskSuzi episode, I'm answering one of the most common questions I get from women business owners: "How long should I stay focused on one marketing strategy to actually see results?"

We're breaking down why so many small business owners abandoned strategies before they work, what's really underneath the wish-washy changes, how to tell the difference between a strategy that isn't working and one that isn't working yet… and get my C.O.R.E. Marketing model to make simpler and smarter marketing decisions.

What You'll Discover in This Episode: 

• Why marketing chaos is so common right now — and why it's getting worse
• What healthy experimentation actually looks like (hint: it's not "try everything and hope something sticks")
• The most common knee-jerk reactions business owners have when a campaign flops — and why it's sabotaging your work
• The real reasons we keep switching strategies (it's more layered than you think)
• The one word that completely changes how you think about your marketing
• How long a marketing strategy actually needs to run before you can fairly assess it
• The difference between "this isn't working" and "this isn't working yet" — and why it matters
• The 3 foundational reasons a campaign genuinely fails (and what to do about each one)
• The C.O.R.E. Marketing Model — four things, done consistently, done well

If you enjoyed this episode, please leave a review wherever you listen. It helps more women business owners find the show and find their community.