EPISODE · Apr 12, 2026 · 53 MIN
#357 How To Build A Sales Process That Really Works
from CamBro Conversations · host Colin Campbell
This episode was originally recorded on The Kirk Miller Podcast.I enjoyed this discussion so much, I figured I'd put it on CamBro Conversations too.This is a practical conversation on what it really takes to build a high-performing sales function in today's business environment.From mindset and identity to modern outreach and personal brand, this episode breaks down the systems, behaviours, and principles that help founders and leaders generate consistent revenue without relying on luck, motivation, or outdated tactics.I shares my journey into sales, the lessons he's learned working with business owners and teams, and why the future of sales is human, structured, and driven by conviction.Expect to learn:Why sales is a critical skill for every founder and business ownerThe mindset and identity required to perform consistently in salesWhy mass, impersonal outreach no longer worksHow to use personalised, multi-channel outreach to stand outThe role of AI in sales and why transparency mattersHow to build a consistent pipeline and avoid revenue plateausWhy rejection is part of the process, not a problemThe importance of personal brand in building trust before the saleHow health, energy, and environment impact sales performanceKirk’s show - https://podcasts.apple.com/be/podcast/the-kirk-miller-podcast/id1624973158Get 20 lessons from 330 CamBro Conversations - https://colcambro.kit.com/60ed1b527b Get my Linkedin for Sales Guide - https://colcambro.kit.com/products/linked-in-personal-brand-for-sellingGet my Productivity BLUEPRINT - https://colcambro.kit.com/products/peak-performance-blueprint Fuel your focus with COLIN10 and Neutonic - https://www.neutonic.com?sca_ref=9669547.luRRrQVs1D2aX&utm_source=uppromote&utm_medium=affiliate&utm_campaign=263773Shop Puresport supplements with CAMBRO10 - https://puresport.co/CAMBRO10 Connect with Kirk:Instagram: https://www.instagram.com/kirkmiller_/LinkedIn: https://www.linkedin.com/in/menshealthcoach/Website: https://kirkmiller.co.uk/Connect with ColInstagram: https://www.instagram.com/col.cambro/Email List: https://colcambro.kit.com/30bde23b0c Patreon: https://www.patreon.com/ColCampbell
What this episode covers
This episode was originally recorded on The Kirk Miller Podcast.I enjoyed this discussion so much, I figured I'd put it on CamBro Conversations too.This is a practical conversation on what it really takes to build a high-performing sales function in today's business environment.From mindset and identity to modern outreach and personal brand, this episode breaks down the systems, behaviours, and principles that help founders and leaders generate consistent revenue without relying on luck, motivation, or outdated tactics.I shares my journey into sales, the lessons he's learned working with business owners and teams, and why the future of sales is human, structured, and driven by conviction.Expect to learn:Why sales is a critical skill for every founder and business ownerThe mindset and identity required to perform consistently in salesWhy mass, impersonal outreach no longer worksHow to use personalised, multi-channel outreach to stand outThe role of AI in sales and why transparency mattersHow to build a consistent pipeline and avoid revenue plateausWhy rejection is part of the process, not a problemThe importance of personal brand in building trust before the saleHow health, energy, and environment impact sales performanceKirk’s show - https://podcasts.apple.com/be/podcast/the-kirk-miller-podcast/id1624973158Get 20 lessons from 330 CamBro Conversations - https://colcambro.kit.com/60ed1b527b Get my Linkedin for Sales Guide - https://colcambro.kit.com/products/linked-in-personal-brand-for-sellingGet my Productivity BLUEPRINT - https://colcambro.kit.com/products/peak-performance-blueprint Fuel your focus with COLIN10 and Neutonic - https://www.neutonic.com?sca_ref=9669547.luRRrQVs1D2aX&utm_source=uppromote&utm_medium=affiliate&utm_campaign=263773Shop Puresport supplements with CAMBRO10 - https://puresport.co/CAMBRO10 Connect with Kirk:Instagram: https://www.instagram.com/kirkmiller_/LinkedIn: https://www.linkedin.com/in/menshealthcoach/Website: https://kirkmiller.co.uk/Connect with ColInstagram: https://www.instagram.com/col.cambro/Email List: https://colcambro.kit.com/30bde23b0c Patreon: https://www.patreon.com/ColCampbell
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#357 How To Build A Sales Process That Really Works
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