#36 Brian Kaplan | Tim McGraw, The Rodeo, and a Career of Creative Impact episode artwork

EPISODE · Jul 15, 2025 · 1H 9M

#36 Brian Kaplan | Tim McGraw, The Rodeo, and a Career of Creative Impact

from Giggs Podcast

Brian Kaplan is the co-founder and Chief Strategy Officer of Down Home, the media company he launched alongside Tim McGraw and Skydance. He also co-founded the Music City Rodeo—Nashville’s first PRCA-sanctioned rodeo—which sold out three consecutive nights at Bridgestone Arena.Before that, Brian launched the first-ever digital department at Interscope Geffen and went on to lead digital strategy at both Sony and Universal Nashville. He’s also played a key role in building Tim McGraw’s brand from the inside out.Find your next Gigg and join the #1 community for the live events industry: https://www.giggs.live/Stay up to date:Instagram: https://www.instagram.com/giggs.liveYoutube: https://youtube.com/@giggs-liveLinkedIn: https://www.linkedin.com/company/giggs-llc/TikTok: https://www.tiktok.com/@giggs.liveHost: Nikki Sanz

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Brian Kaplan is the co-founder and Chief Strategy Officer of Down Home, the media company he launched alongside Tim McGraw and Skydance. He also co-founded the Music City Rodeo—Nashville’s first PRCA-sanctioned rodeo—which sold out three consecutive nights at Bridgestone Arena. Before that, Brian launched the first-ever digital department at Interscope Geffen and went on to lead digital strategy at both Sony and Universal Nashville. He’s also played a key role in building Tim McGraw’s brand f...

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#36 Brian Kaplan | Tim McGraw, The Rodeo, and a Career of Creative Impact

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