EPISODE · May 20, 2025 · 18 MIN
#363: If You're Giving Your Client Options, You're Losing Gigs (Here's What To Do Instead)
from 6 Figure Creative · host Brian Hood
Ever been to a spa? You get a menu with 12 fancy options… and no idea which one you actually need. Do you need the Ocean Quartz Detox Wrap for $149 or the Rejuvenating Himalayan Sound Bath Experience for $399? You have no idea. Now imagine you're about to spend $5K to $10K (or more), and you’re handed the same kind of “pick-your-own-adventure” PDF. This is exactly what I've seen freelancers do in their sales process, and it's losing you clients you should’ve closed. In this week’s episode of the 6 Figure Creative Podcast, I break down the “spa menu pricing” trap, and show you how to sell like a doctor instead. Doctors don’t give you options. They listen, diagnose, and prescribe. That’s what your clients want too (bc you're the expert of your domain). If you want to... Close more gigs Speed up your sales cycle (i.e. how long it takes to close a client) Charge what you’re truly worth ...then don’t miss this one. For full show notes, visit https://6figurecreative.com/363
What this episode covers
Ever been to a spa? You get a menu with 12 fancy options… and no idea which one you actually need. Do you need the Ocean Quartz Detox Wrap for $149 or the Rejuvenating Himalayan Sound Bath Experience for $399? You have no idea. Now imagine you're about to spend $5K to $10K (or more), and you’re handed the same kind of “pick-your-own-adventure” PDF. This is exactly what I've seen freelancers do in their sales process, and it's losing you clients you should’ve closed. In this week’s episode of the 6 Figure Creative Podcast, I break down the “spa menu pricing” trap, and show you how to sell like a doctor instead. Doctors don’t give you options. They listen, diagnose, and prescribe. That’s what your clients want too (bc you're the expert of your domain). If you want to... Close more gigs Speed up your sales cycle (i.e. how long it takes to close a client) Charge what you’re truly worth ...then don’t miss this one. For full show notes, visit https://6figurecreative.com/363
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#363: If You're Giving Your Client Options, You're Losing Gigs (Here's What To Do Instead)
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