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363: Payless Tricks 'Influencers' with Fake Luxury Pop-Up episode artwork

EPISODE · Dec 6, 2018 · 6 MIN

363: Payless Tricks 'Influencers' with Fake Luxury Pop-Up

from eCommerce Minute · host eCommerce Minute

As part of a viral ad campaign, the shoe retailer opened a fake luxury store and filled it with its discount shoewear.

Episode metadata supplied by the publisher feed · Published Dec 6, 2018

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363: Payless Tricks 'Influencers' with Fake Luxury Pop-Up

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