#368: BANT For Freelancers | The Secret BS Detector For Bad Leads

Ever hop on a discovery call… Only to find out they "might" be ready in 6 months, have no budget, and just want free advice? Not only did you get your hopes up, you ALSO just wasted your time. Yeah, it sucks - and today we’re going to fix it. Way back in the 1960’s, IBM developed a pretty cool framework called BANT to weed out bad leads… And in this episode, I’ve adapted it for freelance businesses. This 4-question system will help you spot bad leads before you ever get on a call: You’ll save hours each week by not chasing dead-end leads. You’ll feel more confident on sales calls because you’re leading the conversation. You’ll close more high-quality projects because you’ll be talking to the right people For full show notes, visit https://6figurecreative.com/368