37 The Mindfluence Revolution: The Success Power of Educating Your Customers and Public

Why should you educate other people? As Dr. Matthew Norton and Bruce Hurley point out, it's hardwired in our DNA to learn and becoming a teacher not only builds trust among your customers, but loyalty as well. An informed customer is also a loyal one. Dr. Matthew and Bruce touch on both the positive and negative aspects of teaching when trying to make a difference in someone's life.   Key Takeaways: [2:25] In its literal Latin meaning, educate means to lead people away from ignorance. [5:25] It's hardwired in our DNA to learn. [6:10] An educated consumer is always going to be your most loyal fan. [11:50] Not everybody will be open to new teachings. Don't get discouraged. [16:00] What if someone rejects what I have to say? [20:05] How does Dr. Matthew educate others? [21:15] You need to be passionate about your message. [25:00] Always have something educational to hand people. [30:45] Bruce explains the 'always have something to invite people to' strategy. [32:50] Challenge of the week? Create a new educational presentation.   Mentioned In This Episode: http://www.mindfluencerevolution.com/ [email protected]