370 :: The Greatest Negotiation Move of All-Time: Ozzie and Daniel Silna, the Polyester Princes of New Jersey, and the Value of Surplus Concessions

In episode 370, Bradley shares stories of successful negotiations, including the New York Yankees acquiring Babe Ruth, Red Auerbach drafting Larry Bird, and Bobby Bonilla's deferred payment deal. However, the most remarkable negotiation involves the Silna brothers, who secured a lucrative deal with the NBA without even owning a team. Bradley emphasizes the importance of thoughtful preparation and surplus concessions in any negotiation. The 2024 Bradley Hartmann & Co. Sales Fundamentals Workshop is rapidly approaching.  Subscribe to our podcast and newsletter, and follow us on Instagram for a special deal to save you and your team a tremendous amount of money for this event that will sell out quickly! This episode is brought to you by the 2024 Bradley Hartmann & Co. Sales Fundamentals Workshop. For more information go to salesfundamentalsworkshop.com *** If you enjoyed this podcast, we'd sincerely appreciate it if you left a review on Apple Podcasts. The feedback helps improve the show and helps with our visibility as well. The more people listen to the podcast, the more we can invest into it to make it even better.   Since we're asking for things . . . we'd also love it if you recommended this show to your friends and colleagues. Your network looks to people like you to learn where to invest their time and attention. We'd love the opportunity to add value to more people in our community. For more info: The Construction Leadership Podcast Follow us on Instagram: instagram.com/bradleyhartmannandco/ Subscribe to our YouTube Channel: Bradley Hartmann & Co.