371 | How to Make Your Business Findable Online (even if you’re starting small) with Daniela Furtado episode artwork

EPISODE · Jun 20, 2025 · 46 MIN

371 | How to Make Your Business Findable Online (even if you’re starting small) with Daniela Furtado

from Rain or Shine | Marketing & Entrepreneurship Podcast · host Kelsey Reidl | Business & Marketing Coach

In this episode, Kelsey sits down with digital marketing consultant Daniela Furtado, Founder of Findtable, a boutique agency that helps design and construction businesses grow their visibility online.Daniela shares practical and realistic marketing strategies that work especially for those offering high-touch services, running local businesses, or wanting to build a more premium brand. From leveraging Google Maps to getting over the fear of asking for reviews, this episode is packed with small shifts that can lead to big momentum. If you’ve ever felt overwhelmed by SEO, marketing strategies, or wondered how long it actually takes to see results. In this episode, we chat about:The #1 platform you're probably ignoring (and why it still works)What marketing really looks like in year oneHow to get 5-star reviews that actually boost your rankingWhat to do if you run your business from homeTIMESTAMPS[05:20] How using social media as a relationship tool can be powerful for your business[11:05] She started her business from her parents’ house[13:18] The power of niching down [16:35] The key factor that business and marketing advice is not a one-size-fits-all[21:26] High-Touch Businesses need a different strategy[22:58] Marketing starts with website foundations and tracking[25:49] Marketing results are compound-based, not instant. [31:56] The most overlooked tool for local businesses is Google Maps[34:05] How you can share your business address safely, get found and start ranking locally[38:00] Tips for getting authentic, keyword-rich reviews and why video/photo reviews now matter more than ever. TO CONNECT WITH DANIELA:Website: https://www.findabledigitalmarketing.com/Email Newsletter: https://www.findabledigitalmarketing.com/newsletter/ CONNECT WITH KELSEY Thanks for tuning into this episode. All links, events & offers can be found below.Episode show notes can be found on my website |https://www.kelseyreidl.com/podcastThe WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |https://www.kelseyreidl.com/mastermindWork with me 1:1 as your Marketing Consultant |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Subscribe to our Email Newsletter |www.kelseyreidl.com/dose

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371 | How to Make Your Business Findable Online (even if you’re starting small) with Daniela Furtado

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