372. Starting + Sustaining a Planned Giving Program - Tony Martignetti

Meet Tony. If you term “planned giving” strikes either fear or confusion in your heart, get excited, because we brought the OG of planned giving knowledge and dispelling  tired myths about this part of our business. For more than two decades, he’s been starting and growing planned giving programs at nonprofits across the United States. He’s sharing how to know when your nonprofit is ready to take this step and what it takes to set up a planned giving program. Tune in to have all your planned giving anxieties eased🙌 💡LearnMust haves to start your planned giving programHow to sustain planned giving programs Myths of planned givingToday’s GuestTony Martignetti, Evangelist, Planned Giving AcceleratorEpisode HighlightsTony’s story and journey to where he is today (3:00)Myths of planned giving (11:40)Overview of bequests (12:10)The must haves of planned giving programs (21:30)Bringing new energy to planned giving programs (24:00)Do This / Not That with Planned Giving (27:00)Sustaining a planned giving program (32:10)A powerful moment of philanthropy in Tony’s life (35:00)Tony’s One Good Thing: Every day is a new opportunity. (37:20)How to connect with Tony (38:30)For more information and episode details visit: weareforgood.com/episode/372.Planned Giving Accelerator is an online membership community, where folks in small- and mid-size nonprofits learn to launch Planned Giving fundraising in their orgs. This adds value to your fundraising toolkit, with a method of starting or growing your endowment. You’ll learn how to raise long-term, sustainability-type gifts in donors’ wills. Tony Martignetti teaches the 3-month course, yet members learn as much from their peers as they do from him in the Accelerator weekly 1-hour meetings together. The next class starts in early March and you’ll be done by Memorial Day. Information is at PlannedGivingAccelerator.com.About our Sponsor Neon OneTechnology alone can’t solve the challenges nonprofits faceJoin us at ImpactUp: Story! Join us online from 12-1:30 CST for a free virtual session including a keynote with storytelling phenom, Afdhel Aziz, and a roundtable convo with 4 amazing nonprofit leaders. Then that evening, in nearly 50 cities around the world are hosting local meetups to keep the conversation going in person.Find a meetup near you or join us virtually! Make the most of Monthly Giving Awareness Week 💛During Monthly Giving Awareness Week (May 11-16), Givebutter is giving back. For every new monthly donor who gives $5 or more, your nonprofit earns a $10 donation. $25,000 in matching funds are available to organizations just like yours! Get all the details and get started today here!  //Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter