372 - Steve from Blues Clues, Web Traffic Mysteries, & the Branding Blues

from Podcasting Morning Chat | Real Podcasters, Real Podcasting Advice · host Marc Ronick | 20+ Year Podcast Strategist & Producer

Steve Burns’ new podcast Alive grabbed attention with a teaser clip, and it got us thinking: what makes some stories stick instantly? We break down why his moment connected, whether audio flaws matter as much as we believe, and why relatability often outweighs production polish. We also highlight a case study from community member Sid, who is testing a website redesign to see if it shifts listener engagement. The conversation ends with a more significant question: when your show changes, is it really the branding that matters, or the way you let your audience see more of who you are?Episode Highlights: [02:03] Empowered Podcasting Conference [06:05] Analyzing Steve Burns' Podcast Clip[09:48] Discussion on Audio Quality in Podcasts[25:11] Amanda's TikTok Journey[27:49] Sid's Website Analytics Discovery[30:24] Website Changes and Podcast Analytics[43:14] Deciding on Podcast Rebranding[51:20] Character and Authenticity in PodcastingLinks & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Get Your Tickets for The Empowered Podcasting Conference:www.empoweredpodcasting.comSteve Burns with Hospice Nurse Julie: www.instagram.com/reel/DOra66kAYB-/?igsh=aTJ0dzNjNG9uaGt6Alive With Steve Burns: https://lemonadamedia.com/show/alive-with-steve-burnsAmanda Sharp on TikTok: www.tiktok.com/@amandaannsharp?_t=ZT-8zpRa3Gv1Re&_r=1The Trend Report with Sid Meadows: www.sidmeadows.com/episode163Unconventional Leaders with Heather Parady: www.heatherparady.com/podcastRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠[email protected]⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

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This episode was published on September 18, 2025.

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