373 - Lead Generation That Works (with Jen Dillard)

During this week's Stay Paid episode, we speak with Jen Dillard, who, along with her team of 14 real estate agents, was able to grow their sales volume from $21M to $78M in ONE YEAR! She discusses how she did it, what led her to build a team, how she keeps her agents motivated, and more. Listen to her interview to discover the marketing campaign she uses that has people recognizing her in the grocery store, the criteria she uses to successfully select new and experienced agents for her team, the conversation she has with agents who find themselves stuck that gets them moving again, and what she does in her newsletter that has people who aren't even her client (yet) signing up to receive it.   Be sure to check out our show notes at  www.staypaidpodcast.com for more in-depth information and added details not included in the episode.   Connect | Resources Instagram: @jdreteam   0:00     Introduction 1:15     Jen's business bio 4:02     What led you to build a team?       5:49     What is your recruiting strategy? 7:10     Thoughts on growing pains 8:33     How do you motivate your team? 10:13   How do you approach lead generation? 11:33   How do you nurture and ask for referrals? 14:46   About Jen's home staging service 16:53   What are you telling agents about the market? 18:58   What fueled your huge leap in growth? 20:41   What advice do you share with moms and female entrepreneurs? 22:16   What would you say to someone who is struggling? 24:38   Jen's routines for success 26:05   Advice Jen would give to the younger Jen 28:01   Action Item   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast