374 The Truth About Publishing: Self vs Traditional, Writing Routines & Getting Your Book Out There with Michael Foglio, Founder of Foglio Publishing. episode artwork

EPISODE · Jul 8, 2025 · 43 MIN

374 The Truth About Publishing: Self vs Traditional, Writing Routines & Getting Your Book Out There with Michael Foglio, Founder of Foglio Publishing.

from Rain or Shine | Marketing & Entrepreneurship Podcast · host Kelsey Reidl | Business & Marketing Coach

Have you ever dreamed of writing a book but felt overwhelmed by where to begin? In this episode, Kelsey sits down with Michael Foglio, founder of Foglio Publishing and creator of Memoir Co-Writer, to talk about all things books, publishing, and becoming an author (no matter your background or experience).They dive deep into the state of the book industry in 2025, the differences between self-publishing and traditional publishing, and the mindset shifts needed to finally bring your book to life. Michael also shares how their new AI-powered tool, Memoir Co-Writer, is making writing more accessible than ever before.Whether you're a seasoned entrepreneur looking to elevate your brand or someone dreaming of preserving your stories for future generations, this episode offers practical advice and inspiration to help you finally start writing.They also chat about:Why books are not dying and who should consider writing oneThe real differences between traditional vs. self-publishingThe 4 stages of publishing successHow to turn your content (blogs, newsletters, podcasts) into a cohesive bookPractical tips for overcoming writer’s block and building a writing routineCommon mistakes first-time authors make and how to avoid themHow to think about book marketing (even if you hate selling!)Ways to build buzz and create momentum for your book launchTimestamps[01:30] Michael talks about why books are actually on the rise[04:00] The big differences between self-publishing and traditional publishings[07:30] How anyone can write a book[10:15] How to transform your blogs, podcasts, and newsletters into a cohesive manuscript[13:00] Michael’s new AI Memoir Co-Writer Tool[17:30] How Memoir Co-Writer Works[20:30] Common Mistakes First-Time Authors Make[24:30] Folio’s Four Stage Path to Publishing Success[28:00] How visualizing your audience can help craft your book[31:30] Tips for building a consistent writing habit and silencing self-doubt[35:00] Setting small achievable goals can help you build momentum[37:00] How to Market your Book successfully[41:00] How to get started if you are feeling overwhelmed on where to start. TO CONNECT WITH MICHAEL FOGLIOWebsite: foglioprint.com AI Writer Helper: https://www.memoircowriter.com/CONNECT WITH KELSEY Thanks for tuning into this episode. All links, events & offers can be found below.Episode show notes can be found on my website |https://www.kelseyreidl.com/podcastThe WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |https://www.kelseyreidl.com/mastermindWork with me 1:1 as your Marketing Consultant |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Subscribe to our Email Newsletter |www.kelseyreidl.com/dose

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374 The Truth About Publishing: Self vs Traditional, Writing Routines & Getting Your Book Out There with Michael Foglio, Founder of Foglio Publishing.

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