375. Inmersiones en casas de diferentes profesores

En este episodio charlo con Mónica Romero, fundadora de Spanish Express (www.spanishexpress.co.uk), un modelo de negocio "homestay" inmersivo en el que un mismo estudiante puede hacer una ruta por diferentes ciudades conviviendo en casas de diferentes profesores. Hablamos de cómo pasó del modelo presencial y académico de academia en Londres a un modelo inmersivo homestay, cómo funciona un programa a medida, perfiles variopintos de estudiantes (familias, negocios, seniors..) y otras cosas interesantes. 00:00 ¿Quién es Mónica Romero? Presentación y origen de Spanish Express 02:23 El giro hacia la inmersión y cómo el Covid obligó a reinventarse 05:45 ¿En qué consiste el programa SHIP de inmersión lingüística? 09:06 Un día en el programa: aprendizaje real y experiencias cotidianas 13:59 Perfiles de estudiantes y selección de destinos en España 21:25 Del centro de Londres a la apuesta por la inmersión tras la pandemia 24:18 Repetición y fidelización de estudiantes: claves de captación 25:08 SEO, reseñas y nuevas tendencias en la captación (IA y buscadores) 29:07 El crecimiento del mercado estadounidense y necesidades profesionales 39:28 Turismo idiomático y sostenible: presente y futuro del sector Recibe un consejo cada día para profes de idiomas que (se) venden en internet en https://sergiodelgado.online #profesoronline #clasesonline #elpodcastdesergiodelgado

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This episode was published on May 28, 2026.

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