376 Why Your Instagram Posts Just Got WAY More Powerful episode artwork

EPISODE · Jul 22, 2025 · 24 MIN

376 Why Your Instagram Posts Just Got WAY More Powerful

from Rain or Shine | Marketing & Entrepreneurship Podcast · host Kelsey Reidl | Business & Marketing Coach

In this solo episode, Kelsey is diving deep into a few big things that have been on her heart  including a major Instagram update that no one seems to be talking about.Instagram just quietly changed the game by making your posts searchable on Google. Your captions now have SEO power which is huge for visibility, especially if you’ve been pouring into social and wondering why it’s not turning into long-term growth.Kelsey also shares the full story behind the $750 she spent on a one-hour strategy session with Jenna Kutcher’s former CMO (what she learned, and why it was worth every penny).You’ll also hear about:The highs and lows of receiving feedback (and how to not let it define you)The concept of expanders  and why surrounding yourself with the right people mattersA simple content creation reframe that completely changed how she shows up onlineWhether you’re working on your personal brand or just need a little reminder that what you share actually matters, this episode is full of mindset shifts and some seriously good marketing gems.TIMESTAMPS[01:01] The Duality of Feedback “That was amazing” vs “That was a waste”[04:00] A massive Instagram massive! Your Instagram posts are now searchable on Google. [10:16] The $750 investment story behind booking the 1-hour 1:1 with Jenna Kutcher’s Former CMO[16:56] Are you surrounding yourself with ‘expanders”[20:06] From “Look at Me” to “Learn from Me” can flip the energy behind content creation and helps you lead with value[24:30] Pushing past fear and centering your content around service, no perfection. CONNECT WITH KELSEY Thanks for tuning into this episode. All links, events & offers can be found below.Episode show notes can be found on my website |https://www.kelseyreidl.com/podcastThe WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |https://www.kelseyreidl.com/mastermindWork with me 1:1 as your Marketing Consultant |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Subscribe to our Email Newsletter |www.kelseyreidl.com/dose

Episode metadata supplied by the publisher feed · Published Jul 22, 2025

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376 Why Your Instagram Posts Just Got WAY More Powerful

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This episode was published on July 22, 2025.

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