#379- So You're Thinking About a Capital Campaign with Amy Eisenstein episode artwork

EPISODE · Mar 9, 2026 · 30 MIN

#379- So You're Thinking About a Capital Campaign with Amy Eisenstein

from Nonprofit Lowdown · host Rhea Wong

Capital campaigns sound exciting—big vision, big gifts, big impact. But they’re also one of the most misunderstood parts of fundraising.In this episode, I sat down with my friend Amy Eisenstein, CEO and co-founder of Capital Campaign Pro, to talk about what a capital campaign actually is, how to know if your organization is ready, and why planning matters far more than people realize.If you’ve ever wondered whether your nonprofit should launch a campaign—or worried it might cannibalize your annual fund—this conversation is for you.Important Links:Connect with Amy: https://www.linkedin.com/in/amyeisensteinacfre/ Capital Campaign Pro: https://capitalcampaignpro.com/ Webinar: https://go.rheawong.com/donorjourneyauditwebinar-2026 Book a Call: https://connect.rheawong.com/ My Big Ask Gifts Program: ⁠https://go.rheawong.com/big-ask-gifts-program⁠ My Book, Get That Money Honey: ⁠https://go.rheawong.com/get-that-money-honey⁠ My Newsletter: ⁠https://www.rheawong.com/⁠ 

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#379- So You're Thinking About a Capital Campaign with Amy Eisenstein

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