#38: PJ Nestler, Director of Performance at XPT Life

Today I'm joined by PJ Nestler.    PJ is the Director of Performance at XPT Life — a performance lifestyle system developed by Laird Hamilton and Gabby Reece.    In this episode, we discussed the breath, movement, and recovery methods used at XPT. The rise of the high-performance lifestyle. And how XPT has used retreats, coaching certifications, and its consumer app to grow the brand.    More from PJ >>    PJ is a human performance specialist with over 13 years of experience preparing top athletes from the UFC, NFL, and NHL for competition. Outside of training top athletes, Coach PJ is devoted to education, sharing his knowledge and experience with the purpose of elevating the fitness profession. He is currently the Director of Performance for XPT Life where his role entails researching & developing educational curriculums around XPT's Breathe-Move-Recover pillars and teaching certification programs for health & fitness professionals around the world.   https://www.xptlife.com/   https://www.instagram.com/coachpjnestler More from Fitt Insider >>    Fitt Insider is a weekly newsletter and podcast about the business of fitness and wellness.    From product launches and funding news to game-changing innovation, Fitt Insider provides listeners with insights and analysis on this ever-evolving industry.    Join your peers and colleagues from companies like Equinox, lululemon, Peloton, Beyond Meat, Nike, and ClassPass by subscribing.     Website:  http://insider.fitt.co