38: איך עושים גרות׳ למוצר שלנו? (שיר ירקוני, מאנדיי)

from פרודקטיבי - פודקאסט ניהול מוצר מבית Startup for Startup · host Startup for Startup ⚡ by monday.com

אז איך עושים Growth במוצרי B2B SaaS? בפרק ניתחנו איך ניגשים לעשות גרות׳ במוצר דרך קייס סטאדי מרתק שבו שיר ירקוני (Group Product Manager במאנדיי) והצוות היו אחראים לעזור ללקוחות גדולים להבין את הערך במוצר בתקופת הניסיון ולהפוך ללקוחות משלמים, כל האתגרים שהם נתקלו בהם בדרך ומה אתם יכולים לקחת לצוותי המוצר שלכם כדי לשפר את התוצאות העסקיות שלכם כבר מחר בבוקר בפרק נכנסנו לעומק בסוגיות של בניית עץ היפותזות, שילוב בין דאטה למחקר משתמשים ואיך מעמיקים מעבר למה שהמשתמשים אומרים לנו כדי לייצר הזדמנויות ממשיות במוצר שלנוSee omnystudio.com/listener for privacy information.

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