383. Magnetic Branding for Practitioners with Annie Gibbins

You can be good at what you do and still feel like your business is doing your head in.In this Summer Series episode, I’m having a real, honest chat with Annie Gibbins about magnetic branding and why working harder is often not the answer.We talk about getting clear on your niche, why copying others never works, when it’s time to let go of draining clients, why people are watching you long before they ever book, and how asking for help can change everything.I share my own story around burnout, referring clients on, and why mentoring now lights me up far more than forcing work that no longer fits. If you’ve been quietly wondering whether this is how it’s meant to feel, have a listen.Connect with Annie Gibbins: anniegibbins.comBe part of the Confident Practitioner Community: https://www.facebook.com/groups/1543978942348737Work with Geraldine:www.geraldineheadley.comwww.instagram.com/mentoringwithgeraldine/