383 Rebranding, Boundaries & Building a Business That Fits You

Seven and a half years. Over 300 interviews. Countless solo episodes. And now, it feels like the podcast is ready for its next chapter.In this episode, I share a preview of where the show is heading, why podcasting continues to feel like the most authentic way to connect, and how I’ve been rethinking what truly matters in the content I create.I take you behind the scenes of the rebrand currently underway with new cover art and fresh interviews already recorded, while reflecting on the balance between saying “yes” to opportunities and protecting your energy. I also share a powerful quote that has reshaped how I view time and priorities.Together, we’ll explore the importance of knowing when to move quickly with intention, when to slow down and create space, and how to avoid the “anxious middle” that leaves us feeling stuck. Plus, I’ll highlight why I consistently invest 10% of my revenue into events and masterminds, and how that commitment has elevated both my business and mindset.What you’ll learn in this episode:Why podcasting still feels like the deepest, most authentic way to connectHow to know when it’s time to reimagine your creative projectsThe “52 pick up” method I use for weekly goal-settingWhy September energy can make us overcommit (and how to check yourself before you say yes)The difference between going fast, going slow, and getting lost in the anxious middle KEY TAKEAWAYSStop loving in the Anxious MiddleYour Business doesn’t have to look like everyone else’s Isolation kills businessIt’s okay to rebrand and evolveBoundaries create freedomTIME STAMPS[04:23] The “seven-year itch” and reflecting on the podcast’s evolution[08:00] Weekly goal-setting with the “52 Pickup Method”[11:40] Behind-the-scenes of the rebrand process[16:09] Saying “hell yes” vs learning to say no[19:14] Join our WAVE Elora In-Person Event[22:12] The importance of in-person events & communities[25:29] Why you can’t build a business alone[28:19] Going fast vs going slow in work and lifeMENTIONED IN THE EPISODE: The 52 Pick UpWAVE EloraCONNECT WITH KELSEY Thanks for tuning into this episode. All links, events & offers can be found below.Episode show notes can be found on my website |https://www.kelseyreidl.com/podcastThe WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |https://www.kelseyreidl.com/mastermindWork with me 1:1 as your Marketing Consultant |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Subscribe to our Email Newsletter |www.kelseyreidl.com/dose