386 Men’s Fashion Reviews, YouTube, and Building a Brand w/ Jon Shanahan

In the past, magazines like Vogue & GQ were exclusively at the epicenter of fashion and style. They alone could play kingmaker to the tastes, trends, and brands clothing of an entire culture.   Today, the influence has been disseminated to a broad swath of creators and media outlets with their own perspective. Jon Shanahan saw this opportunity coming and has staked a claim with his brand, The Kavalier.   He started a YouTube channel more than 4 years ago and now creates content full-time reviewing menswear.   In this conversation, you’ll learn how Jon got started, the intentional approach he takes to his style, and the patience & discipline required to break through. Never miss one of our best episodes by subscribing to the newsletter.   Jon’s Challenge; Throw out the clothes in your wardrobe that you’re not excited about. Tailor the clothes that don’t fit just right.   Connect with Jon Instagram Website The Kavalier on Youtube Jon’s 2nd channel   If you liked this interview, check out episode 318 with Brad Driscoll where we discuss building a following on Twitch, starting an SEO business, and the value of persistence. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies.    Our clients become better storytellers.    How? Click here and Learn more.   We work with Fortune 500s, medium-sized companies, and entrepreneurs.   Sign up for one of Piper’s weekly newsletters. We curate links to Expand your Mind, Fill your Heart, and Grow your Tribe.   Follow Piper as we grow YouTube Instagram Subscribe on iTunes | Stitcher <span style= "font-