#39 - E-Commerce Options - Will Zhao (eCargo)

On this episode we look at the opportunities of entering the market with via e-commerce with Will Zhao, Chief Executive, of eCargo. Will outlines the platforms available via the multiple eCommerce platforms on eCargo along with knowing whether a company is ready to engage with the China market, the need for a constant in-market presence, understanding the changing needs of consumers in market, the level of investment required and a product appeal beyond simply clean and green. ‘This Activity received funding from Austrade as part of the Free Trade Agreement Market Entry Grant Program’ ‘The views expressed herein are not necessarily the views of the Commonwealth of Australia, and the Commonwealth does not accept responsibility for any information or advise contained herein’