# 392 5 Business Development Rules Recruitment Business Owners Need to Grow in 2026

Welcome to the Make More Placements Podcast, hosted by Terry Edwards and Drew Edwards.In this episode, Terry and Drew break down five business development rules every recruitment and search business owner needs to know to grow in 2026.Over the past year, we have spoken with hundreds of recruiters and search firm owners. One challenge comes up again and again. Everyone wants more clients, but more importantly, they want better quality clients.Too many recruitment businesses are still relying on outdated business development tactics that no longer work in today’s market. With nearly 30 years of recruitment experience, Terry shares why old-school methods such as cold calling, relying on your network, and willpower-driven business development are holding firms back, and what needs to change.In this episode, Terry Edwards and Drew Edwards cover:Why business development must run without daily willpowerWhy visibility beats outreach in modern recruitment business developmentWhy not all conversations, or clients, are worth your timeWhy authority must come before sellingWhy business development should make you pickier, not busierThey also discuss how to escape feast-and-famine cycles, attract higher-quality retained and exclusive clients, reduce fee pressure through authority, and build business development systems that work even when motivation dips.If you are serious about growing your recruitment or search business in 2026 with better clients, higher fees, and more predictable revenue, this episode is essential viewing.Sponsored by PlacementBox.ioThis episode is sponsored by PlacementBox.io, an all-in-one business development platform built specifically for recruitment and search businesses.If you want more clients and better clients, visit PlacementBox.io to see what is possible.If you are watching on YouTube, LinkedIn, or Facebook:Like the videoLeave a commentLet us know where you are listening fromDrop any questions in the comments, and we will get back to youIf you want help implementing these principles in your own business, book a call at https://makemoreplacements.com/callThank you for listening.Take action. Be relentless.