393 – BOOST – Pricing for Retail and Wholesale with Gail Berardo

Do you ever think about what you'll do after you retire? Because (especially if you work a nine-to-five for someone else), that day will eventually come. Today, I talk with Gail Berardo of EveMichael Designs. Gail has been in business for a while at this point, working it around her full-time job. But now that she’s retired, she has more time to build upon what she’s already very successfully started. Her idea of developing a brand on the side with the intent of retiring into something she loves is a perfect way to approach things. So in this Boost, let's focus on how to do just that! Get Your Pricing For Retail And Wholesale Right Up until now, wholesale has been Gail’s sales strategy, which she will continue to pursue. But she’d also like to add direct-to-consumer sales into the mix. She wants to get out and interact with people! We dive deep into all the gritty details needed to properly price her products to support these goals plus lots more. Here's what we cover in this Boost: (What's a Boost, you ask? See details below) A detailed discussion about pricing and all the elements that must be included Setting up properly for retail AND wholesale How to position pricing so it fits with your intended lifestyle and more! Tune into this conversation to hear how to finally get your pricing for retail and wholesale right!  Would you like a Boost for YOUR business? Sign up here to schedule your own Free Boost coaching call! Be part of the newest Gift Biz Opportunities! The Gift Biz Bash offers you the chance to get added visibility for your business - for free. Who can't use that?! But seats are limited. To see the dates and times and to grab your spot, go through the link above. A Gift Biz Boost is a free one-on-one strategy session discussing a part of your business you're trying to grow. Maybe it's the first steps to getting started, or how to attract more sales, whatever your current focus is. You'll leave with actionable steps to "boost" you forward. Join our community of handmade product makers Gift Biz Breeze is an active and inspiring group of creators at all levels of business development. Ask questions, see what others are working on, and learn new things. It's all there and we're waiting for you to join us! Finally, would you please leave a review? Thanks! It helps other makers like you find the show and build their businesses too. You can do so right here: Rate This Podcast Apple Podcasts | <a...