396: You’re Solving the Wrong Problem in Your Business — Here’s How to Fix It episode artwork

EPISODE · Apr 9, 2026 · 22 MIN

396: You’re Solving the Wrong Problem in Your Business — Here’s How to Fix It

from Profit by Design

What if the biggest problem in your business isn’t actually THE problem? If you’re working harder than ever to fix things: hiring, pushing sales, trying to get organized—but nothing is changing, you’re still the bottleneck. You’re doing what most smart, capable business owners do, but you aren’t getting ahead. Instead of reacting to surface-level problems, you need to address the root cause, and this clarity about the real issue is what changes everything. In this episode, Melissa Kay and Kaitlyn Beaver break down the following: why smart, capable business owners misdiagnose their biggest challenges; the difference between surface problems and root issues; why more effort isn’t creating better results; how to identify what will actually move the needle in your business; and the first step to getting out of the survival trap. Join us!Profit by Design is a Tap the Potential production.Show Highlights:Want to change everything, starting today? Take the Better Business, Better Life Assessment to get clarity on exactly what your business needs next!What is your business really costing you?Our holistic approach makes us different.The biggest Aha moments from our calls with business ownersWe help you reconnect to your dream and fall in love with your business again!How to know you have a sustainable business (Is it a business or a job?)Your next steps: Take the Better Business, Better Life Assessment and book a call with Kaitlyn.Resources:Take our Better Business Better Life Assessment to determine your level of burnout and receive a complimentary call with the next steps you need to take in your business to support your life. Click here!

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396: You’re Solving the Wrong Problem in Your Business — Here’s How to Fix It

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