3965: The Behavioral Economics Diet: The Science of Killing a Bad Habit by Nir Eyal of Nir And Far on Breaking Bad Habits episode artwork

EPISODE · Apr 1, 2026 · 11 MIN

3965: The Behavioral Economics Diet: The Science of Killing a Bad Habit by Nir Eyal of Nir And Far on Breaking Bad Habits

from Optimal Living Daily - Personal Development and Self-Improvement · host Justin Malik

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3965: Nir Eyal explores how traditional dieting fails and reveals a more effective approach rooted in behavioral economics, using high-stakes commitments to break bad habits. By leveraging loss aversion, identity-based language, and accountability, he shows how lasting change becomes far more achievable. This perspective offers a powerful framework for anyone struggling to finally stick to their goals. Read along with the original article(s) here: https://www.nirandfar.com/2015/05/behavioral-economics-diet-the-science-of-killing-a-bad-habit.html Quotes to ponder: "People are typically more motivated to avoid losses than to seek gains." "Commitment contracts have proven to be effective at changing behavior because they make us accountable to our future selves." "People are notoriously bad at predicting their behavior due to a phenomenon called “time inconsistency.”" Episode references: Nudge - Improving Decisions About Health, Wealth, and Happiness: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X stickK: https://www.stickk.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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3965: The Behavioral Economics Diet: The Science of Killing a Bad Habit by Nir Eyal of Nir And Far on Breaking Bad Habits

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