397: How To Keep The Momentum Going - Building Afro Unicorn With No Doubts w/ April Showers

Listen in as Afro Unicorn founder April Showers details the path and journey she took to being the first black woman to own a licensed character brand being sold in major retailers across the country in over 20+ categories. If you want to make an impact, you gotta put that pedal to the metal. Marathon Mindset. Period. Some of the things we talk about in this episode include: - How growing up in Los Angeles influenced April's early hustler mentality - What April's former careers in real estate and insurance taught her about business - April's initial business trajectory...and how that changed - How Walmart got interested in the brand and how April scaled Afro Unicorn - The power of character licensing and why Afro Unicorn has the potential to be a billion dollar business - Why having a marathon mindset is key for success...and more! Note: this episode first aired in October 2023.   SHOP THE DREAMS IN DRIVE STORE: https://www.dreamsindrive.com/shop SUPPORT DREAMS IN DRIVE: https://www.dreamsindrive.com/donate BROWSE THE BOOKSTORE:https://www.dreamsindrive.com/bookstore SIGN UP FOR OUR WEEKLY NEWSLETTER – THE KEYS: https://www.dreamsindrive.com/join FIND APRIL SHOWERS ON: Instagram: http://www.instagram.com/gotaprilshowers Instagram: http://www.instagram.com/afrounicorn_official FIND RANA ON SOCIAL: Instagram: http://instagram.com/rainshineluv Twitter: http://twitter.com/rainshineluv FIND DREAMS IN DRIVE ON:Instagram: http://www.instagram.com/dreamsindrive Twitter: http://twitter.com/dreamsindrive Web: https://www.dreamsindrive.com