4.19 Shrayana Bhattacharya: Studying The Economic Reality Of Young Indian Women

Find out how she dissects the desires and realities of young women in India through 'Desperately Seeking Shah Rukh'Tara has a new co-host for this episode: Aishwarya Javalgekar, the producer of this podcast and the Head of Content and Podcasts at Bound. Tara loves economics. Aishwarya loves Shah Rukh Khan. These 2 minds come together to dive into the crux of her research and writing process. How does she break down love in economic terms? Why does she want men to read this book? How did she separate her love for Shah Rukh from her research? Tune in to find out! Shrayana Bhattacharya trained in development economics at Delhi University and Harvard University. Since 2014, in her role as an economist at a multilateral development bank, she has focused on issues related to social policy and jobs. Prior to this, she worked on research projects with the Centre for Policy Research, SEWA Union and Institute of Social Studies Trust. Her writing has appeared in the Indian Express, EPW, Indian Quarterly and The Caravan.  She lives in New Delhi.'Books and Beyond with Bound' is the podcast where Tara Khandelwal and Michelle D'costa of Bound talk to some of the best writers in India and find out what makes them tick. Follow us @boundindia on all social media. We have launched a new podcast! Explore Goa beyond the beaches and uncover its unique culture and lifestyle in 'Susegad Stories From Goa'. Listen now: Apple Podcasts: https://buff.ly/3kERMwVSpotify: https://buff.ly/384pQQn Applications for The Bound Publishing Course 2026 are now open.The Bound Publishing Course is a 3-month intensive course on book, magazine, and digital publishing. Through live sessions, workshops, and industry-facing projects, participants gain practical publishing skills and exposure to careers across the industry.Cohort size: 50 seatsFirst round of acceptances: 15th June 2026Applications are reviewed on a rolling bas‘Books and Beyond with Bound’ is the podcast where Tara Khandelwal and Michelle D’costa uncover how their books reflect the realities of our lives and society today. Find out what drives India’s finest authors: from personal experiences to jugaad research methods, insecurities to publishing journeys. Created by Bound, a storytelling company that helps you grow through stories. Follow us @boundindia on all social media platforms.