EPISODE · Apr 3, 2026 · 24 MIN
4.3.26 Good (News) Friday; Birchwood Credit Services'; Samantha Markwood on Brand; Agency MBS Issuance
from Chrisman Commentary - Daily Mortgage News
In today’s episode, we go through some good news on this Good Friday. Plus, Robbie sits down with Birchwood Credit Services’ Samantha Markwood for a discussion on brand strategy for mortgage companies in the age of AI and what marketing tactics actually come across as authentic. And we close by looking at what Agency MBS issuance did over the past month.Thank you to RelCu. RelCu is the all-in-one agentic platform driving conversion, retention, and cross-sell across mortgage and deposits.The Chrisman Commentary is your go-to daily mortgage news podcast, where industry insights meet expert analysis. Hosted by Robbie Chrisman, this podcast delivers the latest updates on mortgage rates, capital markets, and the forces shaping the housing finance landscape. Whether you're a seasoned professional or just looking to stay informed, you'll get clear, concise breakdowns of market trends and economic shifts that impact the mortgage world.
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In today’s episode, we go through some good news on this Good Friday. Plus, Robbie sits down with Birchwood Credit Services’ Samantha Markwood for a discussion on brand strategy for mortgage companies in the age of AI and what marketing tactics actually come across as authentic. And we close by looking at what Agency MBS issuance did over the past month. Thank you to RelCu. RelCu is the all-in-one agentic platform driving conversion, retention, and cross-sell across mortgage and deposits. The...
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4.3.26 Good (News) Friday; Birchwood Credit Services'; Samantha Markwood on Brand; Agency MBS Issuance
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