4-9-24 - How to Use a Press Release to Get Attention for Your Small Business

Small business owners, have you ever tried sending out a press release about a new product or an event at your company, just to hear crickets chirping in response?  On today’s show, we’ll talk with an experienced PR professional about why most press releases flop, and what you can do to actually get results the next time you send a press release out to your community.Today’s guest is Claire Angelle, Founder of Angelle Consulting:Claire’s email:  [email protected]’s LinkedIn page:  https://www.linkedin.com/in/claire-collobert-angelle-5267b4a/ Angelle Consulting web page:  https://www.angelleconsulting.com/----------NEWS ROUNDUP1 – Major credit cards announce settlement resulting in lower swipe fees for merchantshttps://apnews.com/article/visa-mastercard-merchants-swipe-fee-5f2a75674d472ef95af9f6fd426f1f6ehttps://www.nfib.com/content/press-release/competition/nfib-statement-on-credit-card-anti-trust-settlement/ 2 – Small business hiring slowed in Marchhttps://www.nfib.com/content/press-release/economy/nfib-jobs-report-small-business-job-openings-fall-to-pre-pandemic-levels/3 – Nearly half of new small businesses are side hustleshttps://www.foxbusiness.com/economy/surge-small-businesses-started-side-hustles----------This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  Go to https://sbsaccountants.com/ today to set up a free 30-minute consultation.👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.📧 Do you want to grow your business?  I help small business owners succeed with strategy, marketing, and operations.  Email me today at [email protected] and let’s grow your business together!----------Email me at [email protected] give me feedback on the podcast.Show web site:  www.smallbizflash.com