EPISODE · Mar 19, 2024 · 23 MIN
#4 Effective Marketing in a Cookieless world
from What Matters Marketing · host Kim Skilton
What does the end of the cookie mean for your business?In this episode of the What Matters Marketing podcast we take a deep dive into:The impacts of a cookieless worldWhat is a cookieWhat is third party, second party and first party data Why is third party data being removed How you can ensure you’re collecting relevant first party dataHow to use first party data in your marketingI hope you enjoy the show and if you do, please take a few seconds to leave me a review, subscribe so you don't miss an episode, and be sure to take a screenshot of this podcast, upload it to your social media and tag me @whatmattersmarketing so I can give you a shout out too, or visit me at whatmattersmarketing.comInstagram | Facebook | Tiktok | Linkedin
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#4 Effective Marketing in a Cookieless world
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