4 Essential Elements of Powerful Storytelling - PTC Episode 090

4 Essential Elements of Powerful Storytelling   Why should you use storytelling in your podcast?   Have you noticed a lot of the business interview podcasts sound the same? We are hearing the same guests answer the same questions time and time again. How do you become unique in this sea of sameness?   Use stories.   Storytelling can transform your podcast.   The power of storytelling can help listeners get to know, like and trust you. Through that knowledge, true friendships are formed. Stories help define you and your character and personality. Great storytellers create fans.   Don't fit in, stand out.   In this episode, we discussed great storytellers in various genres, such as country singer/songwriter Lee Brice, pop singer/songwriter Jason Mraz, Walt Disney and Zig Ziglar. All are great storytellers in their own right.   In podcasting, you cannot afford to be boring. Interest in your story never remains constant. Your information can only become entertainment when interest is rising. A great story continues to develop the plot and raise the interest.   There are four elements to great storytelling.   Give your listener a reason to care, reveal the details, create a great resolution, and then ask what else?   Give Her A Reason To Care   Begin by creating an engaging introduction. What do you want the audience to feel? Begin your story there.   Your engaging introduction is the roadmap for your listener. This will tell your listener where the story is going.   Reveal The Details   Details are more believable than generalities. Be sure to use all 5 senses in your details. Put your listener in the moment by creating wonderful images in the theater of the mind.   Details help reveal specifics about your thoughts, beliefs and character. Listeners begin to know, like and trust you.   Powerful Resolution   Your powerful resolution is a reframing of your introduction. This is where you put the nice bow on the package.   What Else?   Asking “what else” will transform your show. This helps continue the conversation. “What else” will let your content live on long after the episode is over.   Let your story lead to something bigger. This is all part of your strong call to action. Get your community involved.   How Can You Be A Storyteller?   Ask yourself these questions: What is the engaging set up? How will your point be revealed in the story? What is the power resolution? What else can you do with the material?   Here are a few other episodes that can help you refine your storytelling:   Powerful Podcast Stories - Episode 043 Stories Transform Your Podcast - Episode 047 The Real Reason People Listen To Your Podcast - Episode 083 Who Else Wants A Unique Brand? - Episode 076   I would love to help you with your podcast. E-mail me any time at [email protected].   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com.     Let's turn your information into engaging entertainment.