4 évad / 22. epizód – Innovation methods and SMEs – sneak peak into the WIN4SMEs project  episode artwork

EPISODE · Jul 7, 2026 · 56 MIN

4 évad / 22. epizód – Innovation methods and SMEs – sneak peak into the WIN4SMEs project

from DIG-IT Podcast · host Személyi László, Szekér Zoltán

What keeps SMEs from innovating on their own? While most European small and medium-sized enterprises focus almost exclusively on technological innovation, they often largely ignore organisational and business model innovation. In this episode, we dive deep into the concept of workplace innovation , explore the cultural differences between Danish and Hungarian workplaces , and discuss how family businesses can navigate generational transitions and attract top talent.👥 Vendégek: Tamas Rettich, Senior International Advisor, IPOSZ, Hungary Michael Christiansen, COO, International Business College, Denmark 🎯 Ami miatt ezt az epizódot nem érdemes kihagyni:The Workplace Innovation Reality: Understand why organizational and business model shifts matter just as much to a small business as investing in a brand-new machine.Bridging the Cultural Gap: Denmark operates like an innovation laboratory where businesses dare to experiment, fail, and learn together. Can the strong risk-aversion reflex of Hungarian family businesses truly be bridged through training programs?Navigating Generational Transition: A whole wave of first-generation entrepreneurs who started in the '90s is reaching retirement age. Discover if innovation capability makes the ultimate difference in whether a company handover succeeds or fails.Winning the Talent War: How can a small family workshop realistically compete with German, Korean, or Chinese corporate giants for skilled workers? Learn the unique, concrete advantages a well-organised SME can offer.💬 Kiemelt gondolatok az adásból:"SMEs lack the time, the financial resources and of course the specialist staff who are dedicated to innovation.""My definition of innovation is that it needs to have something new, add on something that gives you some value." "Can our SMEs in Europe allow not to look abroad for market, for education and even for employees?." 👉 If you want to know why the best ideas should always come from the employee level , how Danish companies cultivate a stronger sense of agency over their problems , and how tools can generate thousands of ideas in just a few hours —this episode is a must-listen!👇👇👇👇👇👇👇👇👇👇 🎧 Listen now – and subscribe to the channel! 📡 digitpodcast.hu | YouTube | Spotify | LinkedIn | FacebookSzerkesztők: Személyi László, Szekér Zoltán#digitpodcast #win4smes #innovationmethods #smes #workplaceinnovation #scandinavianmodel #digitaltransformation

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4 évad / 22. epizód – Innovation methods and SMEs – sneak peak into the WIN4SMEs project

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