4. From Gaming to AI Avatars: How SKC Games Is Reinventing Customer Experience with Ethical AI

What if the future of customer service, retail, heritage, and hospitality was powered by emotionally intelligent AI avatars? In this fascinating episode, we talk to Asa and Babita from SKC Games, the innovative team behind AI characters that are transforming industries, starting with a video game prototype and evolving into powerful, multilingual digital assistants.Discover how SKC Games uses AI to create deeply personalised, emotionally resonant experiences that serve customers with empathy in different languages, while protecting user privacy, ensuring historical accuracy, and putting ethics and trust at the heart of their business model. From AI-powered versions of Alan Turing and Queen Eleanor of Castile, to avatars helping museum-goers, hotel guests, and shoppers in real time, their approach shows how AI can supercharge user engagement and economic opportunity.You’ll learn:How businesses can use AI to create scalable yet intimate customer interactionsThe importance of ethical data sourcing, transparency, and shared value in AI modelsWhy personalisation and multilingual AI will define the next wave of customer experienceHow to future-proof your business by building trust, not just toolsIf you're interested in the real business of AI, this episode is packed with practical insight and a preview of where smart, responsible innovation is heading.AI is our Business.UKAI is the Trade Association for AI businesses across the UK. Join us, ukai.co